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About us

Our
Mission
At COEMA, we believe in the transformative power of natural skincare, offering products that rejuvenate, inspire, and celebrate the beauty of self-care. We want to help you wake up each day with a sense of joy and purpose, embracing life’s journey with grace.
The name COEMA is inspired by the Tupi Guarani word for “dawn,” symbolising a new beginning and the promise of each new day. We hope our products bring you as much joy and renewal as they bring us, helping you start each day with a moment of peace and happiness.
This is our
STORY
COEMA’s journey began with a personal milestone: the birth of our son in 2021. My love for skincare, however, is rooted in my childhood memories of watching my grandmother’s skincare routine. I remember thinking, “I want to be like her when I grow up.” Skincare became a family tradition that my mother and I continue to share. For us, it’s not just about preserving youth but also about finding solace, rejuvenation, and celebrating who we are at every stage of life.

After becoming a mother, I found that my skincare routine became my sanctuary. In those precious moments, I could reconnect with myself and recharge. I realised that in order to be there for my family, I needed to prioritise self-care. This understanding inspired me to pursue a diploma in Organic Skincare Formulation and to create a brand that reflects my values and experiences.
  • All Natural
    We believe in the power of nature and use only the finest natural ingredients in our products.
  • SELF-CARE
    Our products are designed to encourage moments of self-reflection and self-love.
  • Sustainability
    We are dedicated to eco-friendly practices, ensuring that our skincare is as gentle on the planet as it is on your skin.
  • Family and Tradition
    COEMA is inspired by the wisdom of generations past, bringing the art of skincare to the present in a way that honours our roots.
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